{"id":325,"date":"2012-04-17T13:47:23","date_gmt":"2012-04-17T11:47:23","guid":{"rendered":"https:\/\/www.vialupo.com\/graphisme\/?p=325"},"modified":"2012-04-17T13:47:23","modified_gmt":"2012-04-17T11:47:23","slug":"francois-hollande-logo","status":"publish","type":"post","link":"https:\/\/www.vialupo.com\/graphisme\/2012\/04\/francois-hollande-logo\/","title":{"rendered":"Fran\u00e7ois Hollande, logo &#038; typographie"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-329\" title=\"Fran\u00e7ois Hollande\" src=\"https:\/\/www.vialupo.com\/graphisme\/wp-content\/uploads\/2012\/04\/francois-hollande-1.jpg\" alt=\"Fran\u00e7ois Hollande\" width=\"600\" height=\"150\" srcset=\"https:\/\/www.vialupo.com\/graphisme\/wp-content\/uploads\/2012\/04\/francois-hollande-1.jpg 600w, https:\/\/www.vialupo.com\/graphisme\/wp-content\/uploads\/2012\/04\/francois-hollande-1-300x75.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>Nous avons tous re\u00e7u ces derniers jours les documents d&rsquo;information des candidats \u00e0 la Pr\u00e9sidence de la R\u00e9publique fran\u00e7aise. Dans l&rsquo;ensemble, la production est assez professionnelle. Une particularit\u00e9: Fran\u00e7ois Hollande est le seul \u00e0 avoir fait de son nom une marque. Symbolisant l&rsquo;id\u00e9e de changement (soit), le logo sign\u00e9 BDDP, met en relief le FR de Fran\u00e7ois, FR qui rappelle \u00e9videmment&#8230; le mot France.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-333\" title=\"Charte graphique de Fran\u00e7ois Hollande\" src=\"https:\/\/www.vialupo.com\/graphisme\/wp-content\/uploads\/2012\/04\/francois-hollande-2.jpg\" alt=\"Charte graphique de Fran\u00e7ois Hollande\" width=\"600\" height=\"430\" srcset=\"https:\/\/www.vialupo.com\/graphisme\/wp-content\/uploads\/2012\/04\/francois-hollande-2.jpg 600w, https:\/\/www.vialupo.com\/graphisme\/wp-content\/uploads\/2012\/04\/francois-hollande-2-300x215.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>En revanche, BDDP n&rsquo;a pas repris la <a title=\"Typographie socialiste\" href=\"https:\/\/www.vialupo.com\/graphisme\/2010\/12\/typographie-socialiste\/\" target=\"_blank\">typo du Parti Socialiste <em>Jaur\u00e8s<\/em><\/a> pour composer ses visuels, mais l&rsquo;<a title=\"Typo Avenir\" href=\"http:\/\/en.wikipedia.org\/wiki\/Avenir_%28typeface%29\" target=\"_blank\">Avenir<\/a> et l&rsquo;Avenir Bold, une belle lin\u00e9ale sign\u00e9 d&rsquo;Adrian Frutiger. Le logo lui-m\u00eame n&rsquo;est en revanche pas en Avenir. La c\u00e9dille du FRAN\u00c7OIS capitale est assez r\u00e9ussie.<\/p>\n<p>Rep\u00e9r\u00e9 sur Graphism: <a title=\"Fran\u00e7ois Hollande\" href=\"http:\/\/graphism.fr\/franois-hollande-le-candidat-du-graphisme-logo-charte-ps-elections\" target=\"_blank\">Fran\u00e7ois Hollande, le candidat du graphisme ?<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nous avons tous re\u00e7u ces derniers jours les documents d&rsquo;information des candidats \u00e0 la Pr\u00e9sidence de la R\u00e9publique fran\u00e7aise. Dans l&rsquo;ensemble, la production est assez professionnelle. Une particularit\u00e9: Fran\u00e7ois Hollande est le seul \u00e0 avoir fait de son nom une marque. Symbolisant l&rsquo;id\u00e9e de changement (soit), le logo sign\u00e9 BDDP, met en relief le FR [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,5],"tags":[34,32,33],"class_list":["post-325","post","type-post","status-publish","format-standard","hentry","category-graphisme","category-typographie","tag-elections-presidentielles","tag-francois-hollande","tag-marketing-politique"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.4 - aioseo.com -->\n\t<meta name=\"description\" content=\"Pr\u00e9sentation de la charte graphique du candidat du Parti socialiste \u00e0 la Pr\u00e9sidentielle fran\u00e7aise de 2012 Fran\u00e7ois Hollande et de son logotype.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"JC\"\/>\n\t<meta name=\"google-site-verification\" 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